Michael Kleber

> ...balanced against the very dire consequences to individuals of being tracked. Just for clarity, FLoC is indeed about not allowing users to be tracked, as is the rest of...

@dczysz The idea we're pursuing is getting rid of 3rd-party cookies and replacing them with things that are much better for privacy. I absolutely believe that _is_ a worthwhile intermediate...

Unfortunately, if we just get rid of the cookies without adding FLoC / FLEDGE (or something else to support some key advertising use cases), then the best data indicates that...

Yes, the UX question of how to offer good transparency into the meaning of cohort IDs is extremely interesting. In part this is bound up in the question of how...

Heh, yes, I've met that @bslassey guy. And certainly I'm open to policy assertions having a role to play, especially when past the limits of where we can rely purely...

@skaurus > If cohorts are based on browsing history, isn't the meaning of cohort is just a set of sites that contributed to it? I think that's too limiting a...

Yes, if the browser had an intrinsic way of associating cohorts with interests (or if it observed interests and derived cohorts from those), this would be a very powerful approach....

Hi folks, sorry for the delay in joining into the conversation. It was a busy week for FLoC. I do think the discussion in @npdoty's #101 is of great relevance...

> Does this mean the privacy properties do not hold with respect to the browser vendor or other party that generates the IDs? I'm not sure what you mean. Of...

Hi folks, thank you for the questions! Some things you're asking about are inherent to the idea of FLoC, while some of them are open questions where there are multiple...