Design landing page & cross-promotion of visual stories

[LaurenFBaily]

https://www.notion.so/wellcometrust/Finding-Visual-stories-f0bfedcbe62c4b79b49d37e931acf4f9

[kasiabbb]

• [x] KB to finish research and project plan

  • [x] Finalise the research plan
  • [x] Finalise the project management plan
  • [x] Divide work into Github tickets
  • [x] Decide on the incentive (reach out to Katie)

• [x] KB to draft research materials

  • [x] Draft participant emails / reach-out copy for Slack and Trustnet
  • [x] Draft screen survey
  • [x] Draft test script

• [x] KB to create two Figma protytypes (per research plan)

• [x] KB to co-create success criteria with the Product team - suggestion from Sara to the right

  • [x] KB to book the session (booked for 27.03)
  • [x] run the session

• [x] KB to reach out to participants

• [x] KB create a participant userbase (by 28.03)

  • [x] KB to schedule 10-12 usability testing sessions
  • [x] KB to randomise participants into group A/B

• [x] KB to facilitate sessions

• [x] KB to collate and analyse data based on pre-agreed success criteria

• [x] KB to send Thank you email to participants

• [x] KB to create a report with findings

**Sprint 2: 24.04 - 03.05

• [x] KB to create an updated Figma design based on findings
• [x] Playback session