Investigate switching to Google Tag Manager

[jcscottiii]

Switching to Google Tag Manager has some pros and cons when using Google Analytics

Pros:

• Tag Manager can determine where to send the event measurements in the backend. Therefore, we don't need to do if host == prod; use Prod GA ID; else use Staging ID
• Has a console that allows you to test the changes and debug them

Cons:

• The injection of events is different. You have to push them through this global window.dataLayer instead of the gtag object

No priority on this. But something to think about.

[past]

We should check if there is a difference in whether other browsers block the analytics script between the two options. I remember Firefox blocking GTM in some configurations (maybe by default now), perhaps Safari too?