plakar
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First login email should offer account creation with optional community newsletter opt-in with a different email
Description When a user signs in for the first time (which is effectively a registration), the email currently only proposes Complete Login.
We should improve this by:
- Making it explicit that the first login is also a registration.
- Adding a second call-to-action in the email:
- Create Account & Subscribe to Community Communications (register + opt-in + login) & Complete Login (default path)
- Create Account & Complete Login
Why
- Clarifies the difference between login and register.
- Provides an opportunity to grow the community at the right moment.
- Improves user onboarding transparency and process.
Acceptance Criteria
- Email template updated with two buttons.
- Backend logic distinguishes first login from subsequent logins.
- Selecting the “Subscribe” option automatically adds user optin to community communications.