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Understand the number of users blocking GA when visiting WMO

Open ejregithub opened this issue 5 years ago • 0 comments

Description

KR - By 2020-09-30, understand the percentage of www.mozilla.org visitors who are blocking Google Analytics. Make possible segmentation by user agent and locale and/or geography.

Google Analytics (GA) is commonly blocked by security- and privacy-conscious users. A recent study found 13% of users on average visiting a small sample of sites -- including nearly 60% of Firefox users -- were blocking GA. If either number holds on www.mozilla.org, then our cross-sell and download rate calculations are wildly off. We should know what those numbers are.


Success Criteria

  • [ ] An element contributing to the definition of done for the card
  • [ ] Tasks should be represented here as something like "the new design is done and approved, live on the page"

Approvals

  • [ ] Team Lead
  • [ ] Others, validation by Saptarshi/Data Science?

ejregithub avatar Jul 24 '20 17:07 ejregithub