ateam-proposal
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"Every person in a startup sets the tone"
https://youtu.be/CVfnkM44Urs?t=12m44s
Truth.
"The way to have a company that executes well is to execute well yourself. Everything in a startup gets modelled after the founders. Whatever the founders do becomes the culture."
https://youtu.be/CVfnkM44Urs?t=28m16s