Unqualified commitment to 10 years of support
10 years of long term support and security updates Reported from: https://ubuntu.com/internet-of-things
10 year security update commitment That’s a decade of sleeping soundly Ubuntu Core gets 10 years of Canonical maintenance. Your smallest devices are now as secure as your servers. No other embedded Linux comes close. Reported from: https://ubuntu.com/core
Is all true, but it is subject to restrictions of Pro and ESM:
https://ubuntu.com/pro https://ubuntu.com/security/esm
Specifically requirement to have Pro subscription to access Universe coverage (and thus build snaps with Pro universe). And requirement to meet required architectures for ESM support (and thus gain the 10 year security update commitment).
Currently, together with the bug in https://github.com/canonical/ubuntu.com/issues/13198 results in potential misrepresentation, and confusion.