Long list of general blog post and tutorial ideas

[andyvan-ph]

Possible ideas for the future. Note, we're not necessarily committed to doing any of these atm.

Product and brand orientated

• What it means to be an open source company
• The first insights people create in PostHog
• How we spent our first $1 million / $10 million
• Kill The Emails: Why We Switched To GitHub + Slack
• How to stop large hosting companies squashing your open source business
• We ask our managers to do just two things
• Should my startup focus our early sales on big or small companies?
• How PostHog spent their first $1M of funding
• The first x dashboards you should build in PostHog (could be tutorial)

Explainers

• Retention rate vs churn rate

Tutorials

• How to measure product adoption
• How to track daily active users
• How to calculate cohort retention
• How to measure customer churn
• How to combine your CRM with your product analytics - PostHog and Hubspot
• How to combine your CRM with your product analytics - PostHog and Salesforce
• How to lead score your users - PostHog and Hubspot
• How to lead score your users - PostHog and Salesforce
• How to figure out which of your accounts may churn - PostHog and Hubspot
• How to figure out which of your accounts may churn - PostHog and Salesforce
• How to run a product experiment
• How to figure out which marketing channels generate the best users
• How to get more context on your errors - using PostHog with Sentry
• How to figure out your ideal customer profile
• How to create Actions using the PostHog Toolbar
• Using Correlation Analysis and 'Breakdown' to test Funnels hypotheses
• Proactive churn insights (stopping churn through monitoring)
• How to setup PostHog to eliminate need for GDPR banners
• How to send revenue data to PostHog

General list of possible SEO focused blog post ideas. Suggestions welcome.

SEO

• Hipaa compliant app development (90/mo) / how to make an app hipaa compliant (50/mo)
• HIPAA compliant AB testing tools
• Best open source heatmap tools
• GA4 Alternatives
• SaaS metric benchmarks (210/mo)
• Firebase alternatives
• PostHog alternatives (because we shoud own this search term too)
• PostgresSQL to Clickhouse migration (generic guide rather than PH specific)
• Most useful / best product usage metrics
• datawarehouse vs data lakehouse
• aarrr metrics examples
• aarrr vs heart
• aarrr vs rarra

Comparisons

• PostHog vs Heap
• PostHog vs Plausible
• PostHog vs Segment (or how to replace Segment with PostHog?)
• PostHog vs Pendo
• PostHog vs Logrocket