UX: Clove Homepage is not obvious what it is and how you use it

[uxandyphil]

Describe the bug If I come to https://clove.lamden.io and I have no idea what Clove and Lamden are, I am completely confused. Try adding language and links to help the user understand what Clove is as a product and the goal of it.

Expected behavior I come to a URL that my friend sent me because he knows I love cryptocurrency. As soon as I come to the homepage, I immediately understand what the product is and what it does. If I don't, I see links that help me learn more.

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