How to attribute custom events passed from Server to Server to specific channel/campaigns?

[Cshayan]

Hi,

Is there any way to attrbute the custom events we trigger from server to server to some channels/campaigns? Currently when I trigger any event it is not attributed and all such events are coming under oragnic traffic.

Thanks.

[jf-branch]

Hi @Cshayan, if your events include the relevant device ids, https://help.branch.io/developers-hub/docs/tracking-commerce-content-lifecycle-and-custom-events#http-api---commerce, then Branch will utilize Predictive Modeling to attribute the s2s event back to the link click or ad.