Navigation: don't translate product names

[simison]

Design convo p1749722435337249-slack-C086RGTJT1D

Proposed changes:

• Don't translate Jetpack product names to English

Other information:

• [ ] Have you written new tests for your changes, if applicable?
• [ ] Have you checked the E2E test CI results, and verified that your changes do not break them?
• [ ] Have you tested your changes on WordPress.com, if applicable (if so, you'll see a generated comment below with a script to run)?

Jetpack product discussion

Does this pull request change what data or activity we track or use?

Testing instructions:

• Go to '..'

[github-actions[bot]]

Are you an Automattician? Please test your changes on all WordPress.com environments to help mitigate accidental explosions.

• To test on WoA, go to the Plugins menu on a WoA dev site. Click on the "Upload" button and follow the upgrade flow to be able to upload, install, and activate the Jetpack Beta plugin. Once the plugin is active, go to Jetpack > Jetpack Beta, select your plugin (Jetpack or WordPress.com Site Helper), and enable the update/dont-translate-product-names branch.
• To test on Simple, run the following command on your sandbox:

bin/jetpack-downloader test jetpack update/dont-translate-product-names

bin/jetpack-downloader test jetpack-mu-wpcom-plugin update/dont-translate-product-names

Interested in more tips and information?

• In your local development environment, use the jetpack rsync command to sync your changes to a WoA dev blog.
• Read more about our development workflow here: PCYsg-eg0-p2
• Figure out when your changes will be shipped to customers here: PCYsg-eg5-p2

[github-actions[bot]]

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---

Jetpack plugin:

The Jetpack plugin has different release cadences depending on the platform:

• WordPress.com Simple releases happen as soon as you deploy your changes after merging this PR (PCYsg-Jjm-p2).
• WoA releases happen weekly.
• Releases to self-hosted sites happen monthly:
  • Scheduled release: November 4, 2025
  • Code freeze: November 3, 2025

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---

Social plugin:

No scheduled milestone found for this plugin.

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---

Mu Wpcom plugin:

• Next scheduled release: WordPress.com Simple releases happen semi-continuously (PCYsg-Jjm-p2)

If you have any questions about the release process, please ask in the #jetpack-releases channel on Slack.

---

Wpcomsh plugin:

• Next scheduled release: Atomic deploys happen twice daily on weekdays (p9o2xV-2EN-p2)

If you have any questions about the release process, please ask in the #jetpack-releases channel on Slack.

[jp-launch-control[bot]]

Code Coverage Summary

This PR did not change code coverage!

That could be good or bad, depending on the situation. Everything covered before, and still is? Great! Nothing was covered before? Not so great. 🤷

Full summary · PHP report · JS report

[github-actions[bot]]

This PR has been marked as stale. This happened because:

• It has been inactive for the past 3 months.
• It hasn't been labeled `[Pri] BLOCKER`, `[Pri] High`, `[Status] Keep Open`, etc.

If this PR is still useful, please do a [trunk merge or rebase](https://github.com/Automattic/jetpack/blob/trunk/docs/git-workflow.md#keeping-your-branch-up-to-date) and otherwise make sure it's up to date and has clear testing instructions. You may also want to ping possible reviewers in case they've forgotten about it. Please close this PR if you think it's not valid anymore — if you do, please add a brief explanation.

If the PR is not updated (or at least commented on) in another month, it will be automatically closed.

[github-actions[bot]]

This PR has been automatically closed as it has not been updated in some time. If you want to resume work on the PR, feel free to restore the branch and reopen the PR.

[keoshi]

Hey, @simison just noticed this was closed automatically. Could we get it in still? Any reservations from your side @jeherve ?

[simison]

@keoshi sure; I rebased. Just note that this is a very partial change; there are heaps more product names translated on actual pages outside the sidebar, and also on the new MyJetpack pages, so it'll be somewhat inconsistent. If that's fine, I can merge. :-)

[simison]

~I'll get this in on Monday~ 👍 It'll be in the next Jetpack release.

[simison]

FYI, I added "Jetpack Search" as non translated, and left "Stats" top level menu as translated for now since it's not super connected to "Jetpack" menu since it got moved to top level also at WP.com. Happy to translate it but felt a bit riskier move/better for separate PR/coordinated with folks who moved it top level.