Make fastboot compatible

[eriktrom]

also fixes smoke and mirrors, fyi

[eriktrom]

actually - thought - this hides image urls from google when rendered as server html so im not sure its the best recommended default behavior - i'll probably overwrite the helper to spit out an img:src - but will leave this here, close if u feel the same

[runspired]

I'm uncertain, we may want to make either mode an option.